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8 Top Marketing Challenges Business Owners Will Face In 2020

Feb 23, 2020 | Advertising, SEO

With the start of the new decade, businesses should expect a series of challenges in the year 2020. Even though businesses face challenges year in, year out, the ever-evolving technological advancements can bring about new challenges. As a business owner, you should...

SEO vs PPC: What’s the Difference?

Dec 9, 2018 | Advertising, SEO

Do you want to get more traffic to your website? Of course, we all do right? The two primary ways to bring more visitors to your website is through search engine marketing (SEO) strategies and pay-per-click (PPC) campaigns. Both are effective means of acquiring new...

10 Tips for Powerful PPC Optimization

Jul 18, 2018 | Advertising, SEO

One of the most successful ways marketers can reach potential customers online is through pay-per-click (PPC) advertising. A recent survey discovered that as many as 45% of small business currently utilize PPC in their marketing plans. And this doesn’t even...