


Why Your Retail Business Should Focus on Digital Marketing Right Now
Every year, more people go online. If you aren’t already focusing some of your promotional efforts on digital marketing, there’s no better time to jump into the fray. There are around 227.5 million digital shoppers in the United States, a number expected...
How to Improve My Business’s Online Presence
Your online presence is a vital component of your brand’s image. A consistent and recognizable business attracts new customers and shows your current ones you’re serious about growing your company. However, in the early days of a business, it’s easy...
How To Grow Your Small Business With Facebook Ads
Did you know there are more than 1 million small businesses throughout Canada? This means there’s lots of competition no matter your industry. In order to be successful, you need to find ways to effectively grow your business. But this can be easier said than...
8 Top Marketing Challenges Business Owners Will Face In 2020
With the start of the new decade, businesses should expect a series of challenges in the year 2020. Even though businesses face challenges year in, year out, the ever-evolving technological advancements can bring about new challenges. As a business owner, you should...
SEO vs PPC: What’s the Difference?
Do you want to get more traffic to your website? Of course, we all do right? The two primary ways to bring more visitors to your website is through search engine marketing (SEO) strategies and pay-per-click (PPC) campaigns. Both are effective means of acquiring new...